Beyoncé Teases Mystery 2025 Project: Here’s Why Fans Are Convinced It’s a ‘Cowboy Carter’ Tour

Beyoncé‘s holiday gifts to fans didn’t end with her stunning halftime show performance at the Baltimore Ravens vs. Houston Texans game on Christmas Day. According to a teaser posted by the superstar shortly after she exited the field, she still has a lot more in store.

In a cinematic clip shared to Bey’s socials Wednesday (Dec. 25), the 32-time Grammy winner straddles a white stallion while swinging a large American flag in slow motion over her head, her long blonde hair blowing in the wind as a Western trumpet theme plays over the beat of an offscreen stampede of stomping hooves. As she stares into the camera, the video suddenly cuts to a message reading, “1.14.25.”

The clip didn’t reveal any further information as to what Bey is hinting at, nor did her caption. “Look at that horse,” she simply wrote.

Even so, fans are freaking out over what the teaser could mean, with many of them convinced that the “Texas Hold ‘Em” singer is gearing up to embark on a tour in 2025. Those theories only intensified after Live Nation — one of the world’s biggest touring companies, which backed Bey’s most recent trek, the Renaissance World Tour — reposted the musician’s teasers on its own socials.

“THE COWBOY CARTER WORLD TOUR IS COMING?!?!?!?!?!?” one person commented under Bey’s video on X, while another fan wrote, “LIVE NATION POSTED IT IT’S LITERALLY A TOUR OMFG😭😭😭😭”

Other fans, however, aren’t sure one way or another. “TOUR? ACT III? VISUALS? I NEED ANSWERS NOW,” tweeted one anxious Beyhiver, suggesting that Jan. 14, 2025, could just as well yield a new album announcement or news about Bey’s unreleased visuals for Renaissance, Cowboy Carter or both.

Billboard has reached out to reps for Beyoncé and Live Nation for comment.

The Ivy Park founder’s teaser comes just after she performed at NRG Stadium in her home city of Houston, giving multiple songs from her Billboard 200-topping album Cowboy Carter their long-awaited live debuts a full nine months after she dropped the album in March. Shaboozey, Post Malone, Tanner Adell, Brittney Spencer, Tiera Kennedy and Reyna Roberts all joined her on the field to help sing their respective collaborations from the LP — including “Sweet Honey Buckiin,’” “Levii’s Jeans” and “Blackbiird” — as did Bey’s oldest daughter, Blue Ivy, for a few dance numbers.

Bey hasn’t toured since her run in support of 2022’s Renaissance wrapped up in the fall of 2023. The five-month trek grossed $579.8 million and sold 2.8 million tickets, closing the year as Billboard Boxscore’s top-grossing tour.

See Bey’s teaser and some fan reactions below: